The European project Med Gaims, focused on promoting gamification to create memorable tourist experiences, organized a hackathon on the 3rd and 4th of October in Vilanova i la Geltrú. The competition, which was coordinated by the i2CAT Foundation in collaboration with Neàpolis, consisted of two days of teamwork, mentoring sessions, pitches, and presentations where each team worked on its proposal to gamify a touristic experience. The seven participating teams worked on a proposal related to interesting elements of the city, like museums. The hackathon aimed to find two projects for further development and deployment.
On Sunday, a jury selected the two winners, a digital game that obtained a 15.000 € grant, and an analogical game that obtained a 10.000 € grant. The two selected ideas were:
– “The grandfather” (digital): a tour based on the artistic project Stolpersteine, based on concrete stones, placed on roads, that remember and pay tribute to people deported to Nazi camps.
– “Layers” (analogical): a game to discover signs of the past in the streets and buildings of Vilanova’s Old Town.
The Med Gaims project aims to increase the attraction of tourist destinations, and, at the same time, generate workstations associated with technology, gamification, heritage, and services.
Merging game experiences with tourist experiences “responds to the touristic familiar mode that Vilanova i la Geltrú is willing to develop, and represents innovation and creativity, two core values of Neàpolis” explains Conxi Martínez, councilor of Innovation for Vilanova’s City Council.